Generating Engagement Among Teenage Family Members

LISTEN | 12.27.23 | Amber offers her thoughts on the misconceptions or gaps of understanding among UHNW families about preparing and engaging their children to be good owners and family enterprise members. In her work in the realm of rising-gen learning and engagement, Amber often sees clients, especially parents, come to her and other advisors looking for “next-gen education” and not actually knowing what they need or even mean by that. Amber specializes in working with 14-20-year-old clients – an age group that many UHNW principals are not very focused on or don’t know how to deal with. She shares her insights into the unique challenges and opportunities associated with engaging and educating teenage and college-age rising gens.

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